Summer Sizzler Sale

Every summer Walker Display Inc. runs a discount campaign for all of their products. Within this campaign they will use a combination of direct mailing and social media advertisements. Part of my responsibilities are to create these advertisements. 

My Responsibilities 

  • Create promotional Facebook posts 
  • Monitor, update, & post on Facebook 
  • Create and send promotional post cards

Target Audience 

  • Demographic: ages 25 – 35 targeted using social media and ages 45-65 targeted using direct mail. 
  • Psychographic:
    • Hobbies: Painting and photography 
  • Organizations: High schools and universities, libraries, and fine art galleries 
  • Geographic: WI, MN, CA, NY, OR, HI, AZ, CO, TX, FL

End of Year Sale

Similar to the Summer Sizzler promotion, Walker Display also uses direct mailing and social media advertisements during the month December. 

3D Installation guide

This is still a work in progress, but this is meant to be an installation guide of the Walker Display system. Many customer service call regarding the Walker system has to do with a lack of understanding of how the system works. This 3D installation guide will be acceptable when the package arrives and will allow the customer to learn the system in less than a minute.